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CRM benefits by Department: Marketing, Operations, ...
EDITED_Webinar Recording Email - CRM benefits by D ...
EDITED_Webinar Recording Email - CRM benefits by Department
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Video Transcription
Video Summary
The webinar discussed CRM benefits for marketing, operations, and executive teams in healthcare practices. Ryan from RSI highlighted the importance of using CRM solutions to support these departments. He emphasized the need for integrated data and efficient communication between teams for better decision-making. The webinar showed examples of how a CRM strategy can improve reporting capabilities, track marketing ROI, enhance contact center performance, and analyze schedule capacity and referring provider metrics. By centralizing data and automating processes, practices can improve overall efficiency and patient experiences. The webinar showcased the importance of integrating data from various sources like advertising platforms and patient engagement tools to gain insights and drive better outcomes. Attendees were encouraged to seek access to data from all partners to make informed decisions and improve practice operations.
Keywords
CRM benefits
marketing operations
executive teams
healthcare practices
integrated data
communication
decision-making
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