OasisLMS

Thinking about expanding your orthopedic or musculoskeletal practice to include nutrition services? This webinar will provide a step-by-step approach to building a strong business case for adding a nutrition or dietitian program to your practice. Using a real-world example, the session will explore critical elements such as market demand, competitive analysis, services offered, pricing and insurance considerations, operational planning, financial projections, risk management, and evaluation metrics. Whether you're still in the idea phase or ready to present your plan to leadership, this session will equip you with the insights and tools needed to assess feasibility and support program success.


Learning Objectives:

After attending this webinar, participants will be able to:

1. Identify key market drivers and competitive factors to consider when evaluating the addition of nutrition services.
2. Describe the core services and scope of practice that may be included in a nutrition program.
3. Explain pricing strategies, insurance coverage options, and common conditions where medical nutrition therapy may be reimbursable.
4. Outline the key components of an operations plan, including staffing considerations and workflow integration.
5. Conduct basic financial projections and a cost-benefit analysis to assess program feasibility and sustainability.
6. Discuss risk management approaches and evaluation metrics to monitor program success and ensure quality care delivery.

Speaker

Alejandro Fernandez, CEO, Synergy Orthopedic Specialists, Inc.

Alejandro (Alex) Fernandez is a seasoned healthcare executive with over 30 years of experience in leading and growing multi-site physician practice management companies. He is the CEO of Synergy Orthopedic Specialists, the largest private orthopedic medical group in San Diego, CA, with over 50 providers, surgeons, and specialists across 15 locations, four physical therapy sites, an MRI center and 5 OR Ambulatory Surgery Center.